Titanium by David Guetta

Old Spice

Old spice final from Jack Cook

Comparison of online articles

Representations on front pages

1. There is a stereotypical lower class youth that has been portrayed by the Sun in this image.
2. The paper is being very stereotypical in the way it has pictured the youth in the photo, with them dressed in a tracksuit, trainers wearing a balaclava and a man bag.
3. It has managed to create this representation due to a variety of media language. Firstly, the man has been pictured with the fire in the background which gives him a look of danger and destruction. Also, the lighting adds to his mysterious and danger due to the dark grey areas surrounding him and around the flames. Another point to add is that the man is in the foreground and is large which makes him seem threatening to the reader which creates a negative feeling towards the majority of youths and people that wear tracksuits. 
4. The Sun have reported the riots as 'mindless violence' which represents them as delinquents that go round destroying society. This will eventually rub off onto the whole of the reader's thoughts about all youths which is very negative as lots of teenagers are very positive members of the community. It also makes it sound as if they had no reasoning behind their brutal attacks when it was actually fueled by a police shooting. As well as this it is also reported that the 'riots spread across London', the use of the word 'spread' makes it sound as if the teenagers are a disease ruining the city. Finally, they have put the number of arrests in large text on the front page which to show the extent of the damage that has been caused.
5. This story does fit with the codes of convention of newspapers, firstly, it says it is the third day so the article has continuity to interest the readers and retain readership numbers. Furthermore, the story applies to the negativity code because it is all about crime and a negative reception of the youth community in London. 

Bias in newspapers

1. Bias through pictures/graphics- camera angle/ caption. The photo has Theresa May in the foreground with supporters clapping in the background making her look empowered.
2. Word choice and tone in the body of the text. This article portrays the Labour Party as "rabble" with a 'poor election campaign'. 
3. Choice of journalist and sources- who is writing them? (beliefs) and who have they got the information from?  This article is from Dan Bloom who is a renowned labour supporter who is promoting labour, pro-Europe and anti David Cameron front pages.                                              
4. Bias through where the article is placed- is it prominent or is it hidden?  This article shows the aftermath over the Grenfell tower disaster which is prominent on the front cover due to the extremely powerful threshold of the article it could not be missed.
5. Bias through omission or selection- whether an article is even published. This article was from the day of the queen being found out of being involved in the tax evasion scandal, which they have chose not to report in support of the royal family.
6. Bias through choice of headline.  As you can see by the headline the sun are clearly against the labour leader Jeremy Corbyn and have not minced their words against hi.
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8. Bias by use of names and titles- ('terrorist' or 'freedom fighter'), as you can see the daily star have portrayed the man clearly as a terrorist due to the awful actions he has gone to, however this could be seen as just because he is of Islamic faith.
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10. Bias through statistics and crowd counts,  this stat has been used in order to make people panic about the number of immigrants entering the UK and go against Cameron and his pledge.

Gender representations in the media

Media Text one:




This example is the film trailer for Star Wars Rogue One and is an example of a countertype (where a representation challenges the traditional stereotype of a certain group of people). This is a countertype because it depicts the protagonist of the film as being a female when most people stereotype that it should be a man in the lead role of an action sci-fi movie. This is a positive representation as it shows that woman are able to do whatever they want and shows Star Wars is for females swell as the stereotypically male orientated audience.


Media Text two:

The second example of a gender representation is in the ESPN magazine which is an example of a stereotype (the conception associated with a certain group of people that everyone assumes to be the truth). It is a sports magazine that depicts the stereotypical bulky male who plays American football on the cover of it. This is a stereotype because people believe you have to be large and muscly and male to play American football and they are not covering any of the smaller maybe more skilful and also they are not covering the female aspect of the sport. This is a negative representation as it is not giving equal coverage to both genders it is very male dominated.





Media Text three:

My third example of gender representation is from an old advertising campaign which is an example of an archetype (which is the ultimate stereotype). It portrays the message "the chef does everything but cook, thats what wives are for" this is highly stereotypical and very derogatory towards woman. This is an archetype because it suggests that a females purpose is only to cook and men should be waited on after they "get in from work", this is very diminishing of woman because it is suggesting that are not of the same capabilities as men. This is a highly negative representation of genders in the media as it clearly suggests that males are by far superior.

9 Forms of Media