Media Transition work
The director has used
a variety of techniques in order to present the film to a wide target audience.
Firstly the use of colour is used to portray and emphasise the fact that
Princess Diana as the protagonist of the film. The director has achieved this
buy using low level in the background and areas surrounding wonder woman. This
is shown towards the end of the trailer when the director uses a wide shot with
a dull blurry background with all the focus on wonder woman who is depicted in
her gleaming outfit. This will appeal to the superhero audience as they see her
as being able to conquer all the dull bad times the enemies may throw at her.
The director also uses sustained periods of loud music woven
in with periods of silence, this creates a build-up in tension within the
audience. This portrays to the audience that the film will have a sustained
build up to a large climatic battle at the end of the film. This helps the film
appeal to the action and adventure target audience who enjoy fast paced
battles.
The trailer starts with the focus on Princess Diana as a
young child which adds another dimension to the plot line. By focusing on her
background it appeals to another side of the audience who are interested in the
morals behind the action. Therefore by using this the director has ensured the
audience know there is a balance between action and understanding of the
storyline.
Another point to add is that the male’s use of dialogue in
the trailer helps the audience to understand the strong presence that wonder
woman has. The use of the stutter he has when explaining her characteristics
show how powerful she is. This coupled with the simultaneous slow motion
presentation of wonder woman causing havoc portrays to the audience how
exciting the film will be which will make the audience want to go and see it.
Media Institutions
1. The ‘big six’ are the 6 media companies who own 90% of the media in America with the total value of $430 billion.
Ø National Amusement (including- CBS, comedy central and paramount). In January 2017 National Amusement announced a multi-year agreement with Coca-Cola to be its soft drink partner in all of its U.S theatres.
Ø Disney (including- pictures, studio, parks and television, ABC and pixar). On 17th March 2017 Disney released Beauty and the Beast starring Emma Watson and Dan Stevens. It had a budget of $160 million and mad $1.246 billion at the box office.
Ø TimeWarner (including- Boomerang, Cartoon Network, CNN, TCM, WarnerBros and HBO). On 15th May 2017 WarnerBros released the film WonderWoman starring Gal Gadot and Chris Pine. It had a budget of $149 million and made $807 million at the box office.
Ø Comcast (including- CNBC, DreamWorks, Focus features, Bravo and illumination). On 1st April 2017 DreamWorks released the animated film The Boss Baby starring Alec Balding and directed by Tom McGrath. It had a budget of $125 million and made $498.8 million at the box office.
Ø NewsCorp (including- FOX, 20th Century Fox, National Geographic, itv and FOX sports). On 1st March 2017 20th Century Fox released the film Logan starring Hugh Jackman and Patrick Stewart and directed by James Mangold. It had a budget of $97 million and made $616.2 million at the box office.
Ø SONY (including- 2waytraffic, ANIMAX, crackle, movies4men, scuzz, flava and TRUE channels)
Excellent summer homework and a good introduction to LIAR
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